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The George named New Zealand's Leading Boutique Hotel 2015

22 December 2015 

Christchurch hotel, The George, is delighted to have been voted New Zealand’s Leading Boutique Hotel in the World Travel Awards, 2015. The awards are voted for by travel and tourism professionals worldwide and the accolade recognises the commitment to excellence the hotel has demonstrated in the previous twelve months. Not an easy task when pitted against world class contenders such as Huka Lodge and Hotel DeBrett.

The George has received this honour 10 times over the last 11 years, only missing out the year of the Christchurch earthquake, evidence that consistency and corporate culture is king in the world of hospitality. The George was also named #1 City Hotel in New Zealand in the Travel + Leisure World’s Best Hotels Awards 2013 & 2012 and in 2013 – 2015 was in the TripAdvisor Travellers’ Choice Top 25 Hotels in New Zealand. The hotels accolades provide The George’s team with a great sense of pride as they confirm its efforts to deliver a first class hotel experience to its guests.

2015 has been an exciting year for The George adding two high-end boutique properties under its growing Brook Serene Hotel Management portfolio. In July it took on Hotel Montreal, Christchurch’s only other Qualmark five-star property which opened in 2014. Now known as Hotel Montreal by The George it has 24 Suites and a 3 bedroom Penthouse. Two months prior to this Brook Serene ventured further afield and took on ownership and management of the Regent of Rotorua, an established boutique property in central Rotorua.

With such a level of expertise and proven performance in the boutique luxury end of the hotel market Brook Serene Hotel Management Company are well placed for other opportunities in the future. Nonetheless, focus on the needs of each individual property is never overlooked. In early November, after a five month refit which involved gutting the entire villa and replacing every wall and window treatment including bathrooms and all furniture, The George will unveil its newly refurbished Residence wing returned to its former grandeur.